“Ordinary,” cover art. Alex Warren and his Wife dancing in front of the moon. Photo Credits: Alex Warren official website.
After Alex Warren’s successful album “You’ll Be Alright Kid (Chapter 1),” the artist rapidly recorded a sequel, “You’ll Be Alright Kid (Chapter 2),” though the complete version’s release date has yet to be announced. However, in an attempt to please the listening ears of his 80 million fans, Warren released a lead single “Ordinary,” on February 7. The song immediately surpassed 50 million streams, moving the hit song up the Billboard Hot 100, reinforcing his newly acquired nickname of “Chartbreaker,” proclaimed by Billboard.com in late January.
“Ordinary” is deeply influenced by Warren’s love story with his wife, Kouvr Annon. The song begins as Warren explains that something as grand as love can still lose its potency: “They say, ‘The holy water’s watered down / And this town’s lost its faith,/ Our colors will fade eventually.” In contrast, Warren works to capture an ongoing depth of commitment toward Annon: “You’re taking me out of the ordinary./ I want you layin’ me down ‘til we’re dead and buried.” The lyrics continue with a religious tone: “You got me kissin’ the ground of your sanctuary / Shatter me with your touch, oh Lord, return me to dust,” This redirects the mood from a depressed feeling to something far more intimate.
The melody of Warren’s song reflects the pattern of his previous hit songs including Burning Down, Carry You Home and You’ll Be Alright Kid as the tune moves faster through his emotional lyrics, resonating among teens and young adults as they reflect on their own love lives.
Accompanying the release is a music video starring Warren who sits in a laundromat, focused on Annon as his fondness seemingly grows. The three-minute piece takes viewers through multiple scenes as Warren pursues her, showing how far he will go to reunite with the love of his life.
Warren’s new single delivers. This hit draws listeners back with a catchy melody and strong, emotional lyrics. “Ordinary,” is understatedly extraordinary, bringing a well-earned recommendation from the Howl to enjoy even more of the artist’s collection.
10 /10